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1970 - 1980

Bimbo 1970

We built the biggest bread bakery in all Latin America—one of the world’s ten largest.

Bimbo in 1970 - 1980
Creating this beloved Mexican staple meant big challenges to Bimbo bakers.
Ricolino® originated in 1970 based on Lorenzo Servitje and Roberto Servitje’s vision.
In 1972, Bimbo constructed Latin America’s biggest bread-baking facility.
Ricolino introduced one of its star products, the Paleta Payaso.