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2024 | Grupo Bimbo drives its global growth with innovation in food

International expansion focused on new food needs

In 2024, Grupo Bimbo strengthened its presence in Europe and Africa through strategic acquisitions, integrating companies with specialized capabilities, including the development of gluten-free products.  

This expansion allows the company to respond to diverse consumer needs and expand its food portfolio. With this, Grupo Bimbo brings its products closer to more people and contributes to the well-being of the communities where it operates.